Consumer Needs

  • 2 Posts
  • 1 Sections
  • 1 Types
Definitions
Differentiated Marketing
Differentiated Marketing Market Segmentation Customization Marketing Strategy Consumer Needs Target Market Product Development Advertising
Differentiated marketing refers to a strategy that entails customizing products and marketing efforts to meet the distinct needs of different segments of consumers.
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Definitions
Form Utility
Form Utility Marketing Product Design Consumer Needs Marketability
Form Utility refers to the enhancement of a product's marketability through changes to its physical characteristics, making it more useful to consumers.
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