Differentiated marketing refers to a strategy that entails customizing products and marketing efforts to meet the distinct needs of different segments of consumers.
Flexible manufacturing is a computer-controlled manufacturing process that provides adaptability and flexibility in altering machinery to accommodate various products, thereby allowing rapid production customization at competitive costs.
Mass customization refers to the methods used to produce customized goods and services on a large scale. Combining elements of mass production with individualized customization, it's a key strategy in contemporary business that enhances customer satisfaction while maintaining cost efficiency.
Settings that allow a computer user to customize the working environment; also referred to as options.
