Rebranding

Reorientation
Reorientation refers to the strategic redirection or adjustment of a property or business to appeal to a new target market. This process involves rebranding, altering the product or service offerings, and sometimes restructuring the business model to better align with the preferences and demands of a different customer base.

Accounting Terms Lexicon

Discover comprehensive accounting definitions and practical insights. Empowering students and professionals with clear and concise explanations for a better understanding of financial terms.